Legal
Privacy Policy
Effective November 9, 2026 · PrimePath, Lansing, Michigan
Who we are
PrimePath is a website and marketing studio based in Lansing, Michigan. This policy explains what information we collect through primepathmi.com, how we use it and the choices you have.
Information we collect
Information you give us: your name, business name, phone number, email address and the answers you provide in our project form or chat, such as your trade, service area, timeline and budget.
Information collected automatically: basic technical data such as your browser type, device, pages visited and approximate location, collected through cookies and similar tools to keep the site working and understand how it is used.
How we use your information
To respond to your inquiry, prepare a recommendation or quote, schedule a consultation and provide the services you request.
To send follow-up messages about your project by phone, text or email, and occasional updates or offers if you have agreed to receive them.
To improve our website and services.
Text messages (SMS)
If you provide your mobile number and agree to be contacted, PrimePath may send you text messages about your inquiry, appointments and services. Message frequency varies. Message and data rates may apply.
You can opt out at any time by replying STOP. Reply HELP for help, or contact us using the details below.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties.
How we share information
We do not sell your personal information. We share it only with service providers that help us run our business, such as our CRM and messaging platform (GoHighLevel), email and website hosting providers, and only as needed to provide our services. We may also disclose information if required by law.
Cookies
Our site may use cookies and similar technologies, including analytics and chat tools. You can block or delete cookies in your browser settings; some features may not work without them.
How long we keep information
We keep your information for as long as needed to respond to you, provide services and meet legal or accounting requirements, then delete or anonymize it.
Your choices
You can ask us to access, correct or delete the personal information we hold about you, or to stop contacting you, by emailing or calling us. We will respond within a reasonable time.
Security
We use reasonable safeguards to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Children
Our website and services are intended for businesses and adults. We do not knowingly collect information from children under 13.
Changes to this policy
We may update this policy from time to time. The effective date at the top shows when it was last changed.
Contact us
Questions about this policy or your information: chauncey@primepathmi.com · (517) 742-2521 · PrimePath, Lansing, Michigan